Alpine Summit

With the combination of architecture-like planning and creativity, Alpine Summit is a result of detail orientation and an out of the box approach.

When I look at products in store, the packaging behind the product is something that always attracts my attention as a consumer. How it is designed and how a product is delivered serve as a contributor to what I buy as well as the product itself. As someone with a knack for camping and organic foods, I wanted to make something for people who love nature and used that as the main inspiration for the look and feel of the packaging. After envisioning and sketching out the dimensions of the package on a small scale, I increased the scaling to a size that would be able to deliver the product. Through trial and error, I finally got the sizing correctly and started with the design. Since this project is based on the outdoors, I wanted to include designs based on different national parks as the theme for my packaging to match the different styles of coffee. 

The end result is what happens when you combine attention to detail down to the centimeter and a passion for the great outdoors.